Archive for February, 2012

Financial Services Marketing

Sunday, February 5th, 2012

Product Description
Ideal for advanced undergraduate and postgraduate courses in financial services marketing as well as professional courses such as the Chartered Institute of Bankers Marketing module. It is also a supplementary text for modules in services marketing…. More >>

Financial Services Marketing

Building a Financial Services Clientele: A Guide to the One Card System 10th Edition

Wednesday, February 1st, 2012

Product Description
From Contents – Building a Career; Science and Art of Building Clientele; One Card System; Success Manual; OCS Planner; Self-Management; Art of Sales Cycle; Six Step Prospecting and Three Step Promotion; Pre-Approach, Telephoning and Approach; Fact Finding; Closing, Delivery and Post Sale Service; Conclusion. (Description by http-mart)… More >>

Building a Financial Services Clientele: A Guide to the One Card System 10th Edition